Today, Daniel and his family are visiting a museum.
As soon as they reach the main gate of the museum, Daniel receives a welcome message on his smartphone. As beacons are deployed at entryways, Daniel can buy tickets using his smartphone and get rid of manual entry tickets altogether.
As the beacons are placed around the museum, they locate Daniel’s exact position and provide him with a guided route in his smartphone as he moves around the space.
Description labels beside exhibits often fall short of providing full context. Beacons placed near each artwork push additional information and interesting facts in the form of photos, audio, and video clips and offer more information on demand. This helps Daniel gain a full understanding of the art piece.
The museum also offers information about artworks based on a Daniel’s interest. To make a visit more interesting, the museum has organized games, scavenger hunts, and quiz. Daniel can easily interact with staff using a smartphone and get answers to his questions.
Beacons allow the museum to gain rich insights about visitors’ trip pattern and behavior, which can be used to improve exhibit locations and museum designs to deliver a better experience to its visitors.
and create smarter customer experiences